LIBRARY BOARD Packet - 12/17/2019CITY OF MUSKEGO
LIBRARY BOARD AGENDA
12/17/2019
5:00 PM
Library Conference Room, S73 W16663 Janesville
Road
CALL TO ORDER
PLEDGE OF ALLEGIANCE
ROLL CALL
STATEMENT OF PUBLIC NOTICE
PUBLIC COMMENT
CONSENT AGENDA
1 Approval of minutes
November 19, 2019 Minutes
2 Place on file the Library Financial Reports
November 2019 Financial Reports
PRESIDENT’S REPORT
Information
DIRECTOR’S REPORT
Information
1 December 2019 Director's Report
UNFINISHED BUSINESS
Discussion update and possible action may be taken on any or all of the following:
NEW BUSINESS
Discussion update and possible action may be taken on any or all of the following:
1 Discussion: 2019 Action Plan Progress Update
2 Action: 2020-2023 Strategic Plan
3 Discussion/Action: 2020 Action Plan
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COMMUNICATIONS AND MISCELLANEOUS BUSINESS AS AUTHORIZED BY LAW
ADJOURNMENT
NOTICE
PLEASE NOTE: It is possible that members of and possibly a quorum of members of other governmental bodies of the municipality
may be in attendance at the above-mentioned meeting to gather information; no action will be taken by any governmental body at
the above-stated meeting other than the governmental body specifically referred to above in this notice.
Upon reasonable notice, efforts will be made to accommodate the needs of disabled individuals through appropriate aids and
services. For additional information or to request this service, contact Muskego City Hall, (262) 679-4100.
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CITY OF MUSKEGO
LIBRARY BOARD MINUTES
11/19/2019
5:00 PM
Library Conference Room, S73 W16663 Janesville
Road
CALL TO ORDER
President Robertson called the meeting to order at 5:03 PM.
PLEDGE OF ALLEGIANCE
ROLL CALL
Present were Trustees Blair (via phone), Darkow, Heinowski, Jung, Konkel, Schroeder,
President Robertson and Director Larson. Alderman Wolfe was excused. Trustees Humphreys
arrived at 5:25 PM. Trustees Blair and Konkel left at 6:00 PM.
STATEMENT OF PUBLIC NOTICE
PUBLIC COMMENT
CONSENT AGENDA
Trustee Darkow made a motion to approve the CONSENT AGENDA, Trustee
Schroeder seconded. Motion Passed 6 in favor.
1 Approval of minutes
October 15, 2019 Minutes
2 Place on file the Library Financial Reports
October 2019 Financial Reports
PRESIDENT’S REPORT
Information
DIRECTOR’S REPORT
Information
1 November 2019 Director's Report
UNFINISHED BUSINESS
Discussion update and possible action may be taken on any or all of the following:
Page 1 of 3
November 19, 2019 Minutes
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NEW BUSINESS
Discussion update and possible action may be taken on any or all of the following:
1 Action: Approve 2020 Annual Addendum to the Bridges Library System Member
Library & CAFE Agreements
Trustee Konkel made a motion to approve the 2020 Annual Addendum to the
Bridges Library System Member Library & CAFÉ Agreements, Trustee Darkow
seconded. Motion Passed 6 in favor.
2 Discussion: Presentation of Data from Strategic Planning Process
3 Discussion: Strategic Plan Draft 2020-2023
4 Discussion: 2019 Director Evaluation Feedback to Library Board Personnel Committee
NOTICE OF CLOSED SESSION
Trustee Darkow made a motion to enter closed session, Trustee Humphreys
seconded. Motion Passed 5 in favor.
Entered Closed Session at 6:25 PM.
The Library Board of the City of Muskego will meet at approximately 5:00 PM, or as soon
thereafter as time permits on Tuesday, November 19, 2019 in the Library Conference Room,
Muskego Public Library, S73 W16663 Janesville Road, Muskego, Wisconsin, following
conclusion of consideration of the above portion of its regularly scheduled agenda, to vote on a
motion to convene in closed session at said time and place for discussion/action relative to:
Discussion relative to the 2019 Director Evaluation Feedback to Library Board Personnel
Committee and to take such further action as may be necessary and appropriate with respect
to such matters. The Library Board will hold the closed session in the Library Conference
Room at the Library.
A closed session for the above purpose is authorized pursuant to the provisions of Wis. Stats.
Section §19.85(1)(c) , which authorizes a governmental body, upon motion duly made and
carried, to meet in closed session to consider employment, promotion, compensation or
performance evaluation data of any public employee over which the governmental body has
jurisdiction or exercises responsibility.
Upon conclusion of the closed session, the Library Board will convene in open session to
consider its public agenda, including motions to recommend approval or rejection of the above-
listed deliberations or any of the public agenda items that have not been acted upon.
OPEN SESSION
TrusteeDarkow made a motion to enter open session, Trustee Schroeder seconded.
Motion Passed 5 in favor.
Entered Open Session at 6:54 PM.
COMMUNICATIONS AND MISCELLANEOUS BUSINESS AS AUTHORIZED BY LAW
ADJOURNMENT
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November 19, 2019 Minutes
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Trustee Humphreys made a motion to adjourn, Trustee Darkow seconded. Motion
Passed 5 in favor.
Meeting adjourned at 6:55 PM
NOTICE
PLEASE NOTE: It is possible that members of and possibly a quorum of members of other governmental bodies of the municipality
may be in attendance at the above-mentioned meeting to gather information; no action will be taken by any governmental body at
the above-stated meeting other than the governmental body specifically referred to above in this notice.
Upon reasonable notice, efforts will be made to accommodate the needs of disabled individuals through appropriate aids and
services. For additional information or to request this service, contact Muskego City Hall, (262) 679-4100.
Page 3 of 3
November 19, 2019 Minutes
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CITY OF MUSKEGO Payment Approval Report - Library Board Report Alpha Page: 1
Report dates: 11/1/2019-11/30/2019 Dec 05, 2019 09:45AM
Report Criteria:
Detail report.
Invoices with totals above $0 included.
Paid and unpaid invoices included.
[Report].Description = {<>} "1099 adjustment"
Invoice Detail.Type = {>} "adjustments"
Invoice Detail.GL account =
"1000571000000"-"1000571999999","5020000000000"-"5029999999999","5030000000000"-"5039999999999","4100890716500"-"4100890716599"
Invoice Number SeqNo Type Description Invoice Date Payment Due Date Total Cost GL Period GL Account Number
ADAIR COMMERCIAL FLOORING INC.
7540 1 Invoice MEETING ROOM CARPETING 10/30/2019 11/12/2019 11,974.00 1119 410.08.90.71.6507
Total ADAIR COMMERCIAL FLOORING INC.:11,974.00
AMAZON CAPITAL SERVICES
14RH-KTGQ-7 1 Invoice PRINT 11/04/2019 11/26/2019 31.99 1119 100.05.71.01.5711
16KP-F3RQ-D 1 Invoice ELECTRONIC MATERIALS 11/06/2019 11/26/2019 156.44 1119 100.05.71.03.5711
197X-C46Y-JC 1 Invoice PRINT 10/31/2019 11/26/2019 65.01 1119 100.05.71.01.5711
1GN1-6GKT-X 1 Invoice PRINT 10/30/2019 11/26/2019 47.95 1119 100.05.71.01.5711
1JFP-3XPH-Y9 1 Invoice PRINT 11/05/2019 11/26/2019 206.48 1119 100.05.71.01.5711
1M4Q-99W1-W 1 Invoice PROCESSING SUPPLIES 10/23/2019 11/26/2019 59.63 1119 100.05.71.00.5702
1WXC-3XCK-7 1 Invoice PRINT 10/30/2019 11/26/2019 88.47 1119 100.05.71.01.5711
1XFK-YXFY-G 1 Invoice FOL - KIDS 10/29/2019 11/26/2019 14.70 1119 100.05.71.00.5752
1XFK-YXFY-H 1 Invoice RUBBER BANDS, LAMINATING PO 10/29/2019 11/26/2019 32.72 1119 100.05.71.00.5701
Total AMAZON CAPITAL SERVICES:703.39
BAKER & TAYLOR COMPANY
2034907031 1 Invoice PRINT 10/29/2019 11/26/2019 423.85 1119 100.05.71.01.5711
2034918799 1 Invoice PRINT 11/02/2019 11/26/2019 404.57 1119 100.05.71.01.5711
20349926474 1 Invoice PRINT 11/06/2019 11/26/2019 914.17 1119 100.05.71.01.5711
5015813390 1 Invoice PRINT 10/30/2019 11/26/2019 66.02 1119 100.05.71.01.5711
5015829275 1 Invoice PRINT 11/06/2019 11/26/2019 65.64 1119 100.05.71.01.5711
Total BAKER & TAYLOR COMPANY:1,874.25
BAKER & TAYLOR ENTERTAINMENT
H40860920 1 Invoice AV 10/25/2019 11/26/2019 14.39 1119 100.05.71.02.5711
H40896300 1 Invoice AV 10/26/2019 11/26/2019 14.39 1119 100.05.71.02.5711
H40958160 1 Invoice AV 10/29/2019 11/26/2019 14.39 1119 100.05.71.02.5711
Total BAKER & TAYLOR ENTERTAINMENT:43.17
BIBLIOTHECA, LLC
INV-US24688 1 Invoice PROCESSING SUPPLIES - TATTLE 09/13/2019 11/26/2019 917.60 1119 100.05.71.00.5702
Total BIBLIOTHECA, LLC:917.60
BUILDING SERVICE INC.
142372 1 Invoice PODS FOR GREAT ROOM 10/31/2019 11/12/2019 3,906.24 1119 100.05.71.00.5401
142373 1 Invoice GREAT ROOM FURNITURE 10/31/2019 11/12/2019 12,375.20 1119 410.08.90.71.6511
Total BUILDING SERVICE INC.:16,281.44
CDW GOVERNMENT, INC
VQR6302 1 Invoice LIBRARY SUPPLY-CABLES 11/06/2019 11/26/2019 185.30 1119 100.05.71.00.5505
VQS2675 1 Invoice LIBRARY- CABLES 11/07/2019 11/26/2019 352.65 1119 100.05.71.00.5505
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November 2019 Financial Reports
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CITY OF MUSKEGO Payment Approval Report - Library Board Report Alpha Page: 2
Report dates: 11/1/2019-11/30/2019 Dec 05, 2019 09:45AM
Invoice Number SeqNo Type Description Invoice Date Payment Due Date Total Cost GL Period GL Account Number
Total CDW GOVERNMENT, INC:537.95
COMPLETE OFFICE OF WIS
496972 1 Invoice NOTEPADS 11/06/2019 11/26/2019 41.00 1119 100.05.71.00.5701
Total COMPLETE OFFICE OF WIS:41.00
DEMCO EDUCATIONAL CORP
6722282 1 Invoice BLURAY CASE, DVD CASE,CD AL 11/13/2019 11/26/2019 4,045.79 1119 100.05.71.00.5702
Total DEMCO EDUCATIONAL CORP:4,045.79
ELLIOTT'S ACE HARDWARE
601005/111219 2 Invoice LIBRARY MAINT 10/31/2019 11/12/2019 42.92 1119 100.05.71.00.5415
Total ELLIOTT'S ACE HARDWARE:42.92
ELM USA, INC.
26019 1 Invoice DISK CLEANING PADS 11/12/2019 11/26/2019 155.30 1119 100.05.71.00.5702
Total ELM USA, INC.:155.30
FINDAWAY WORLD LLC
301504 1 Invoice AV 10/28/2019 11/26/2019 603.89 1119 100.05.71.02.5711
Total FINDAWAY WORLD LLC:603.89
FIRST BUSINESS
3469/112619 3 Invoice LTE SERVICE FOR 4 HOTSPOTS 10/29/2019 11/26/2019 480.00 1119 100.05.71.00.5505
3469/112619 2 Invoice JINGLE ON JANESVILLE MARKETI 10/29/2019 11/26/2019 80.00 1119 100.05.71.00.6062
3469/112619 1 Invoice ELECTRONIC MATERIAL 10/29/2019 11/26/2019 233.78 1119 100.05.71.03.5711
3871/112619 1 Invoice WLA CONFERENCE 10/29/2019 11/26/2019 33.49 1119 100.05.71.00.5303
3871/112619 2 Invoice ELECTRONIC MATERIALS 10/29/2019 11/26/2019 233.78 1119 100.05.71.03.5711
3897/112619 1 Invoice CASE FOR MICROPHONE 10/29/2019 11/26/2019 9.56 1119 100.05.71.00.5701
3897/112619 2 Invoice ELECTRONIC MATERIAL 10/29/2019 11/26/2019 234.92 1119 100.05.71.03.5711
3905/112619 1 Invoice FOL - TEEN 10/29/2019 11/26/2019 69.70 1119 100.05.71.00.5752
3905/112619 2 Invoice WLA CONFERENCE 10/29/2019 11/26/2019 232.66 1119 100.05.71.00.5303
3913/112619 3 Invoice AV 10/29/2019 11/26/2019 62.88 1119 100.05.71.02.5711
3913/112619 4 Invoice HALLOWEEN - PROGRAMMING 10/29/2019 11/26/2019 76.68 1119 100.05.71.00.6062
3913/112619 2 Invoice ELECTRONIC MATERIALS 10/29/2019 11/26/2019 234.92 1119 100.05.71.03.5711
3913/112619 1 Invoice FOL - KIDS 10/29/2019 11/26/2019 185.34 1119 100.05.71.00.5752
4273/112619 2 Invoice LIBRARY MAINT 10/29/2019 11/26/2019 30.23 1119 100.05.71.00.5415
Total FIRST BUSINESS:2,197.94
GRAINGER
9331921719 1 Invoice ELECTRICAL WIRE 10/22/2019 11/12/2019 55.84 1119 100.05.71.00.5415
Total GRAINGER :55.84
KUJAWA ENTERPRISES INC.
128727 1 Invoice NOV PLANT MAINT 11/01/2019 11/26/2019 61.00 1119 100.05.71.00.5415
Total KUJAWA ENTERPRISES INC.:61.00
MICROMARKETING LLC
788315 1 Invoice AV 10/01/2019 11/26/2019 79.99 1119 100.05.71.02.5711
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November 2019 Financial Reports
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CITY OF MUSKEGO Payment Approval Report - Library Board Report Alpha Page: 3
Report dates: 11/1/2019-11/30/2019 Dec 05, 2019 09:45AM
Invoice Number SeqNo Type Description Invoice Date Payment Due Date Total Cost GL Period GL Account Number
790104 1 Invoice AV 10/15/2019 11/26/2019 39.99 1119 100.05.71.02.5711
790292 1 Invoice AV 10/17/2019 11/26/2019 79.98 1119 100.05.71.02.5711
791424 1 Invoice AV 10/24/2019 11/26/2019 55.99 1119 100.05.71.02.5711
Total MICROMARKETING LLC:255.95
MIDWEST TAPE
98163659 1 Invoice REPLACEMENT 11/05/2019 11/26/2019 11.24 1119 100.05.71.00.5774
Total MIDWEST TAPE:11.24
MILWAUKEE JOURNAL SENTINEL
MJ0092662/11 1 Invoice 11/1/19-11/30/20 JOURNAL SENTIN 11/01/2019 11/26/2019 526.11 1119 100.05.71.01.5711
Total MILWAUKEE JOURNAL SENTINEL:526.11
STAFF ELECTRIC CO INC
374 1 Invoice REWIRE SPRINKLER SWITCH 10/28/2019 11/12/2019 218.02 1119 100.05.71.00.5415
Total STAFF ELECTRIC CO INC:218.02
TIAA COMMERCIAL FINANCE, INC.
6686482 1 Invoice 12/01/19-12/31/19 STAFF PRINTER 11/10/2019 11/26/2019 336.55 1119 100.05.71.00.5401
Total TIAA COMMERCIAL FINANCE, INC.:336.55
TIME WARNER CABLE
063003301103 1 Invoice 10/28/19-11/28/19 INTERNET 10/30/2019 11/12/2019 99.98 1119 100.05.71.00.5505
Total TIME WARNER CABLE:99.98
U.S. CELLULAR
0338650366 7 Invoice MONTHLY CHARGE- LIBRARY 10/28/2019 11/26/2019 10.00 1119 100.05.71.00.5602
Total U.S. CELLULAR:10.00
USA FIRE PROTECTION
1046-F021033 1 Invoice REPLACE FAILED CONTROL VALV 10/24/2019 11/12/2019 4,890.00 1119 100.05.71.00.5415
1046-F021034 1 Invoice 5YR SPRINKLER MAINTENANCE 10/24/2019 11/12/2019 3,230.00 1119 100.05.71.00.5415
Total USA FIRE PROTECTION:8,120.00
WE ENERGIES
5499-567-961/ 1 Invoice LIBRARY 10/17/2019 11/12/2019 5,275.60 1119 100.05.71.00.5910
Total WE ENERGIES:5,275.60
Grand Totals: 54,388.93
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November 2019 Financial Reports
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CITY OF MUSKEGO Payment Approval Report - Library Board Report Alpha Page: 4
Report dates: 11/1/2019-11/30/2019 Dec 05, 2019 09:45AM
Invoice Number SeqNo Type Description Invoice Date Payment Due Date Total Cost GL Period GL Account Number
Report Criteria:
Detail report.
Invoices with totals above $0 included.
Paid and unpaid invoices included.
[Report].Description = {<>} "1099 adjustment"
Invoice Detail.Type = {>} "adjustments"
Invoice Detail.GL account =
"1000571000000"-"1000571999999","5020000000000"-"5029999999999","5030000000000"-"5039999999999","4100890716500"-"4100890716599"
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November 2019 Financial Reports
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CITY OF MUSKEGO Budget Worksheet - Library Expenditures Current Year w/ Monthly Total Page: 1
Period: 11/19 Dec 04, 2019 10:43AM
2019-19 2019-19 2019-19 2019-19 % Actual Over /
Adopted Amended YTD Current Month To (Under)
Account Number Account Title Budget Budget Actual Actual Budget Budget
GENERAL FUND
CULTURE, REC AND EDUCATION
100.05.71.00.5101 SALARY & WAGES 655,505.44 655,505.44 562,236.17 49,525.63 85.77% 93,269.27-
100.05.71.00.5102 OVERTIME 2,000.00 2,000.00 1,391.19 .00 69.56% 608.81-
100.05.71.00.5201 FICA 51,767.97 51,767.97 43,186.74 3,783.56 83.42% 8,581.23-
100.05.71.00.5202 PENSION 38,889.59 38,889.59 32,575.86 2,850.14 83.76% 6,313.73-
100.05.71.00.5203 HEALTH 86,246.41 86,246.41 98,117.08 8,764.07 113.76% 11,870.67
100.05.71.00.5204 LIFE 1,609.34 1,609.34 1,103.61 92.60 68.58% 505.73-
100.05.71.00.5205 FSA FEE EXPENSE .00 .00 .00 .00 .00 .00
100.05.71.00.5229 HEALTH INSURANCE ALLOWANCE 19,200.00 19,200.00 17,600.00 1,600.00 91.67% 1,600.00-
100.05.71.00.5302 MILEAGE 2,000.00 2,000.00 1,045.22 14.96 52.26% 954.78-
100.05.71.00.5303 CONFERENCES & TRAINING 3,500.00 3,500.00 2,322.28 266.15 66.35% 1,177.72-
100.05.71.00.5305 DUES & MEMBERSHIP 1,300.00 1,300.00 1,057.03 .00 81.31% 242.97-
100.05.71.00.5401 LIBRARY EQUIPMENT 19,900.00 19,900.00 17,185.47 4,579.34 86.36% 2,714.53-
100.05.71.00.5415 MAINTENANCE OF BLDG & GROUNDS 36,700.00 36,700.00 46,566.40 8,673.42 126.88% 9,866.40
100.05.71.00.5505 COMPUTER CHARGES 42,190.00 42,190.00 28,842.76 1,117.93 68.36% 13,347.24-
100.05.71.00.5602 TELEPHONE 300.00 300.00 120.00 30.00 40.00% 180.00-
100.05.71.00.5701 OFFICE SUPPLIES AND EXPENSES 8,000.00 8,000.00 3,562.97 269.57 44.54% 4,437.03-
100.05.71.00.5702 PROCESSING SUPPLIES 17,500.00 17,500.00 11,647.20 5,178.32 66.56% 5,852.80-
100.05.71.00.5703 HOUSEKEEPING SUPPLIES 3,800.00 3,800.00 1,802.82 .00 47.44% 1,997.18-
100.05.71.00.5740 LIBRARY GRANT EXPENSE 1,556.00 1,556.00 767.85 .00 49.35% 788.15-
100.05.71.00.5752 LIBRARY FRIENDS EXPENSE 5,000.00 5,000.00 5,917.29 349.69 118.35% 917.29
100.05.71.00.5774 LIBRARY REPLACEMENT 1,300.00 1,300.00 654.63 24.98 50.36% 645.37-
100.05.71.00.5835 HOUSEKEEPING SERVICES 38,000.00 38,000.00 33,154.80 2,637.18 87.25% 4,845.20-
100.05.71.00.5910 GAS & ELECTRIC 75,000.00 75,000.00 61,189.20 5,275.60 81.59% 13,810.80-
100.05.71.00.5915 SEWER & WATER 2,500.00 2,500.00 1,702.68 .00 68.11% 797.32-
100.05.71.00.6062 PROGRAMMING 6,500.00 6,500.00 5,230.32 156.68 80.47% 1,269.68-
100.05.71.01.5711 PRINT MATERIALS 115,000.00 115,000.00 96,766.75 12,101.87 84.15% 18,233.25-
100.05.71.01.5713 PRINT MATERIALS - ADULT .00 .00 .00 .00 .00 .00
100.05.71.02.5711 AUDIO VISUAL MATERIALS 50,000.00 50,000.00 36,663.45 2,532.83 73.33% 13,336.55-
100.05.71.03.5711 ELECTRONIC MATERIALS 17,095.00 17,095.00 16,852.46 2,123.77 98.58% 242.54-
100.05.71.03.5714 AUDIO VISUAL MATERIAL - A.V..00 .00 .00 .00 .00 .00
100.05.71.11.5713 PRINT MATERIALS - JUVENILE .00 .00 .00 .00 .00 .00
100.05.71.12.5714 AUDIO VISUAL MATERIAL - JUVENL .00 .00 .00 .00 .00 .00
100.05.71.14.5713 PRINT MATERIALS - MISC .00 .00 .00 .00 .00 .00
100.05.71.18.5713 PRINT MATERIALS - NEWSPAPER .00 .00 .00 .00 .00 .00
100.05.71.19.5713 PRINT MATERIALS - PERIODICALS .00 .00 .00 .00 .00 .00
100.05.71.23.5713 PRINT MATERIALS - REFERENCE .00 .00 .00 .00 .00 .00
100.05.71.26.5713 PRINT MATERIALS - SERIALS .00 .00 .00 .00 .00 .00
100.05.71.35.5714 AUDIO VISUAL MATRL - DATA BASE .00 .00 .00 .00 .00 .00
100.05.71.36.5713 PRINT MATERIALS - YOUNG ADULT .00 .00 .00 .00 .00 .00
Total LIBRARY DEPARTMENT:1,302,359.75 1,302,359.75 1,129,262.23 111,948.29 86.71% 173,097.52-
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CITY OF MUSKEGO Budget Worksheet - Library Revenues Current Year w/ Monthly Total Page: 1
Period: 11/19 Dec 04, 2019 11:46AM
2019-19 2019-19 2019-19 2019-19 % Actual Over /
Adopted Amended YTD Current month To (Under)
Account Number Account Title Budget Budget Actual Actual Budget Budget
GENERAL FUND
CULTURE, REC AND EDUCATION
100.05.71.00.4140 LIBRARY GRANTS REVENUE 1,556.00 1,556.00 .00 .00 .00 1,556.00-
100.05.71.00.4150 LIBRARY - SYSTEM, ETC 117,784.00 117,784.00 118,038.00 .00 100.22% 254.00
100.05.71.00.4274 LIBRARY LOST AND DAMAGED 1,300.00 1,300.00 1,694.82 167.30 130.37% 394.82
100.05.71.00.4313 LIBRARY FINES 17,000.00 17,000.00 12,637.25 972.35 74.34% 4,362.75-
100.05.71.00.4314 LIBRARY TAXABLE REVENUE 9,000.00 9,000.00 7,574.92 668.50 84.17% 1,425.08-
100.05.71.00.4542 LIBRARY PHONE USE .00 .00 .00 .00 .00 .00
100.05.71.00.4544 ROOM RENTAL 1,000.00 1,000.00 2,593.75 50.00 259.38% 1,593.75
100.05.71.00.4551 SALE OF F/A - COMPUTERS .00 .00 .00 .00 .00 .00
100.05.71.00.4552 LIBRARY FRIENDS REVENUE 5,000.00 5,000.00 6,588.94 365.76 131.78% 1,588.94
Total LIBRARY DEPARTMENT:152,640.00 152,640.00 149,127.68 2,223.91 97.70% 3,512.32-
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CITY OF MUSKEGO
BALANCE SHEET
NOVEMBER 30, 2019
FEDERATED LIBRARY SYSTEM FUND
ASSETS
503.00.00.00.1001 EQUITY IN POOLED CASH 34,865.60
TOTAL ASSETS 34,865.60
LIABILITIES AND EQUITY
FUND EQUITY
503.00.00.00.3510 FUND BALANCE-RESERVED 14,784.97
503.00.00.00.3520 FUND BAL-UNRESERVED UNDESIGNAT 19,080.63
REVENUE OVER EXPENDITURES - YTD 1,000.00
TOTAL FUND EQUITY 34,865.60
TOTAL LIABILITIES AND EQUITY 34,865.60
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CITY OF MUSKEGO
BALANCE SHEET
NOVEMBER 30, 2019
LIBRARY EXPANSION TRUST FUND
ASSETS
502.00.00.00.1001 EQUITY IN POOLED CASH ( 32,897.00)
502.00.00.00.1011 CASH IN BANK- LIBRARY-1B 12,926.78
502.00.00.00.1105 LIBRARY INVESTMENTS 45,446.90
TOTAL ASSETS 25,476.68
LIABILITIES AND EQUITY
FUND EQUITY
502.00.00.00.3501 FUND BALANCE-RESERVED 61,692.95
502.00.00.00.3520 FUND BAL-UNRESERVED UNDESIGNAT ( 37,139.92)
REVENUE OVER EXPENDITURES - YTD 923.65
TOTAL FUND EQUITY 25,476.68
TOTAL LIABILITIES AND EQUITY 25,476.68
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Director’s Report
December 19th, 2019
1. Adult Services Update (from Elke Saylor, Head of Reference and Samantha Quail, Adult
Services Librarian): December has been quite the whirlwind so far. The big event of the month
was the Library’s second annual partnership with the Chamber for Jingle on Janesville. Santa
was here to greet 210 people at a free opportunity for families to take festive pictures, while the
Friends offered a bake sale, a pre-owned art sale and a used book/media sale. The event was
lots of fun for families and a successful fundraising opportunity for the Friends.
Apparently, gnomes are a “thing” this year, as Jolyn had to offer a second gnome-making
Crafternoon, which was fully booked and yielded an abundance of adorable gnomes with bushy
beards in the hands of proud and smiling crafters.
To soothe the stressed holiday soul, we offered two “Gentle Stretch Yoga” classes. During this
month, Sam and Elke have been busy booking presenters for 2020 and wrapping up ordering of
a variety of materials to close out the 2019 materials budget.
In other news, the new furniture for the Great Room and other spots in the adult is arriving
throughout this month. We are beyond excited to be able to offer our patrons some new, more
appropriate, seating options for study, relaxation and cooperative work.
2. Children’s Update (from Abby Bussen, Children’s Librarian): As our 2019 draws to a close,
we’re grateful to have had another year filled with opportunities to get to know so many kids
and families in the community. As of December 10, we’re 192 attendees away from our record-
breaking 2018 program attendance numbers. We’re expecting to reach that goal and are so
happy to have had so many individual interactions yet again. We enjoyed our usual successful
storytimes throughout the month of November and had two fun and educational art programs
for the after-school crowd in November as well. We also spent time prepping for Jingle on
Janesville’s kids craft, which Children’s Assistant Heather Ziolecki led alongside a group of teen
volunteers. Though our program volume winds down slightly in December and January, we use
that time to set the ground work for 2020 spring and summer programming, both for which
planning is already well underway. With many future school visits planned to 4Ks, public, and
private schools throughout Muskego, we hope to continue to bring our high energy excitement
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December 2019 Director's Report
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for the library’s materials and services to even more children in the coming year.
3. Young Adult Update (from Amanda Hyland, Young Adult Librarian): During the month of
November, teens enjoyed finding hidden gnomes throughout the Library and bringing them to
the Reference Desk to earn a piece of candy. Teens also attended a Shrinky Dink program on
Tuesday, November 19. The Young Adult and Marketing Librarian also attended a Bridges
Marketing Meeting on Thursday, November 21 and met up with other librarians to discuss
related issues.
4. Director Updates:
a. Dates of Note: January 21st Library Board Meeting. Library Legislative Day is Tuesday,
February 11th from 8:30am-3:30am.
b. Outreach: Brittany helped provide mock interviews to Lake Denoon middle school
students through the Chamber of Commerce. It was a great opportunity to meet some
of the great students in our community.
c. Security Cameras: The Muskego Library now has two security cameras installed in the
library.
d. End of Year: We are busy performing year end duties such as writing staff evaluations
and goals, closing out the 2019 budget, and resolving remaining special projects from
the 2019 action plan.
5. Continuing Education: The Muskego Library hosted a dementia training for our staff and
surrounding libraries.
6. Employee Anniversaries in December: None!
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JAN FEB MAR APR MAY JUN JUL AUG SEPT OCT NOV DEC TOTAL NOV YTD
Checkouts
2018 23,110 21,362 23,503 23,882 19,768 31,869 29,619 26,983 19,914 22,871 21,165 19,678 283,724 264,046
2019 21,785 21,507 24,231 23,645 21,420 26,506 30,895 26,132 21,640 22,944 20,647 261,352 261,352
% Change (5.7%)0.7%3.1%(1.0%)8.4%(16.8%)4.3%(3.2%)8.7%0.3%(2.4%)(7.9%)(1.0%)
Overdrive Checkouts (E-books, E-Audio, E-Video)
2018 1,889 1,798 1,997 1,906 1,771 1,869 2,086 2,149 1,977 2,047 2,071 2,036 23,596 21,560
2019 2,247 2,119 2,302 2,198 2,232 2,262 2,455 2,351 2,312 2,358 2,220 25,056 25,056
% Change 19.0%17.9%15.3%15.3%26.0%21.0%17.7%9.4%16.9%15.2%7.2%6.2%16.2%
Self-Service Transaction Percentage of Total Circ (Self-check, Online Renewals, and eBook Checkouts/Checkouts and eBook Checkouts)
2018 56.9%57.3%60.1%61.3%62.4%57.5%60.1%59.3%62.9%60.7%42.4%62.8%58.6%58.3%
2019 56.4%60.6%62.5%63.0%65.6%63.3%65.1%65.2%66.6%62.9%64.0%63.3%63.3%
Library Visits*
2018 10,641 11,232 11,784 11,417 9,779 16,604 15,926 12,967 9,449 11,902 10,948 9,360 142,006 132,647
2019 10,151 11,418 12,525 13,775 10,701 14,463 14,851 13,447 10,803 12,373 11,118 135,623 135,623
% Change (4.6%)1.7%6.3%20.7%9.4%(12.9%)(6.8%)3.7%14.3%4.0%1.5%(4.5%)2.2%
Reference Transactions (DPI defined)
2018 1,387 1,249 1,407 1,362 1,043 1,196 1,138 1,185 1,126 1,105 985 915 14,098 13,183
2019 1,182 1,123 1,067 995 1,002 1,211 1,331 1,215 1,171 1,118 987 12,402 12,402
% Change (14.8%)(10.1%)(24.2%)(26.9%)(3.9%)1.3%17.0%2.5%4.0%1.2%0.2%(12.0%)(5.9%)
Technical/Other Information Transactions
2018 0 -
2019 576 528 427 492 3,152 4,030 1,362 481 536 450 12,034 12,034
% Change (14.8%)36.0%13.4%4.4%43.2%264.8%371.1%117.5%46.7%49.7%45.9%73.3%85.4%
Meeting Room Use
2018 101 93 102 95 82 72 84 74 65 82 90 69 1,009 940
2019 78 89 107 97 91 87 87 68 78 96 106 984 984
% Change (22.8%)(4.3%)4.9%2.1%11.0%20.8%3.6%(8.1%)20.0%17.1%17.8%(2.5%)4.7%
*Library Visits in APR'19 appear high. We worked with the gate company to check and service the gate. Counter was down Jun '19 Wk 4. JUN '19 visits for Wk 4 based on Wk 2 & 3 avg.
Monthly Statistics for Muskego Public Library 2019
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S73W16663 Janesville Road, Muskego WI 53150
www.cityofmuskego.org
Facility - Action Items
GOALS AND ACTION ITEMS
Update the Library facility to increase patron comfort and functionality, encouraging
increased usage of all Library areas, both inside and outside the perimeter of our building.
Continue to update Great Room Furniture with comfortable and
functional pieces COMPLETED
Replace armchairs in Fiction and Media area, with new pieces designed
for comfort COMPLETED
Replace carpeting in the Meeting Rooms with new flooring COMPLETED
Evaluate effectiveness of wayfinding signage (external and internal) to
determine ways to improve patron experience IN PROGRESS
Explore creation of outdoor reading area including funding for exterior
benches COMPLETED (SEE EXPLORATORY REPORT)
Continue planning phase of Young Adult Area Redesign IN PROGRESS
Perform in-depth needs assessment of Young Adult library space use COMPLETED
Perform maintenance and repairs to the Library parking lot COMPLETED
Assess security blind spots and install several security cameras where
needed COMPLETED
Explore low budget ways to refresh existing bathrooms IN PROGRESS
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GOALS AND ACTION ITEMS
Place a strong focus on programs and resources for children, especially related to early
literacy, while concurrently expanding interactive learning opportunities through technology.
Continue implementing daily storytimes for a variety of age groups COMPLETED
Include technology in storytime programming IN PROGRESS
Continue to provide programming for school-age children with a focus
on STEAM concepts (science, technology, engineering, arts and math) COMPLETED
Provide engaging services and programming to attract young adults. Enhance Library potential
as a study and collaborative learning center for teens.
Re-envision teen advisory for the library that meets the population’s needs IN PROGRESS
Explore creation of teen volunteer program series COMPLETED
Continue offering programming with STEAM or “maker” components COMPLETED
Services - Action Items
Make physical and technological improvements to enhance growth potential for new and
existing services and programs, increasing usage and attendance, as well as improving the
patron experience.
Equip smaller meeting rooms with presentation equipment as funding
allows COMPLETED BY 2019 END
Assess shelving usage in Media and Adult Fiction Area, restructure as
collection demands IN PROGRESS
Explore virtual reality technology for programming opportunities DEFERRED
Assess inclusivity standards for programming and services IN PROGRESS
Update staff work areas and service desks to improve ergonomics and efficiency while
facilitating streamlined patron and staff interactions.
Explore RFID (Radio Frequency ID) system IN PROGRESS
Implement technology support into the Library Board Room for Board
and Staff meetings as funding allows COMPLETED BY 2019 END
Assess ways to maximize storage solutions within existing staff area COMPLETED
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Develop innovative and appealing programming plus enhance existing services for a wide range
of adults.
Continue offering a variety of programming geared towards Seniors COMPLETED
Create programming targeted towards patrons in their 20s and 30s COMPLETED
Explore creating a lecture series DEFERRED
Investigate potential expansion of deposit collections to additional senior
living facilities DEFERRED
Explore homebound delivery services DEFERRED
Develop all staff by providing access to high-quality professional development and continuing
education opportunities.
Provide annual staff training sessions COMPLETED
Provide access to membership in professional organizations COMPLETED
Provide access to online and off-site training COMPLETED
Engage well-trained staff to grow and maintain a balanced and relevant collection in a variety
of formats, print and otherwise. An ever-evolving collection serves to educate, enrich, and
entertain patrons of all ages. We consistently explore innovative materials to meet the need of
the public.
Provide updated and remove outdated formats in response to changes in
technology and user habits COMPLETED
Analyze circulation trends to identify borrowing habits and provide
relevant collections COMPLETED
Investigate future of audio book formats (CD vs PlayAways vs Other) to
determine best option for patron experience DEFERRED
GOALS AND ACTION ITEMS
Increase awareness and communication regarding Library resources, services, programs, and
opportunities.
Communication and Outreach
- Action Items
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Evaluate additional ways to market adult movie and documentary
screenings DEFERRED
Investigate ways to have the library’s program notifications become text
notifications through Civic Plus DEFERRED
Add unique Muskego Public Library historical newspaper holdings to State
Historical Society DEFERRED AND REFRAMED
Collaborate and build partnerships with schools, non-profits, businesses, organizations, and
community groups to expand service capacities and increase engagement with the Library.
Continue to offer school visits to public and parochial schools COMPLETED
Continue to promote library services through collaboration with
community businesses such as daycare centers, medical providers, and
senior living facilities COMPLETED
The Children’s Librarian will continue to visit each elementary school
classroom twice over the course of the year COMPLETED
The YA librarian will explore collaboration opportunities with the middle
school and high school COMPLETED
Increase library advocacy and secure funding resources to maintain desired service levels.
Increase the library’s presence at Library Legislative Day in Madison SNOWED OUT
Follow and remain involved with the Public Library System Redesign Process COMPLETED
Library staff and Library Board Trustees participate in legislative
advocacy events IN PROGRESS
Apply for grants to support additional services and programs COMPLETED
Work with the Friends to investigate an appropriate planned giving
opportunity IN PROGRESS
Execute a strategic planning process, gathering data and insight from stakeholders to inform that
creation of the 2020-2022 Muskego Public Library Strategic Plan.
Collect and analyze statistics from federal, state, and local library reports
to identify demographic and patron usage trends. COMPLETED
Collect patron feedback through focus groups, one-on-one interviews,
testimonials, and a community survey. COMPLETED
Consolidate all information and build a report that details the objectives
for the 2020-2022 Strategic Plan. COMPLETED
Build a 2020 Action Plan based on the 2020-2022 Strategic Plan. COMPLETED
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Action Item Assessment: Outdoor Reading Area
Background: In the 2017-2019 Strategic Plan one of the action items included investigating the creation
of an outdoor reading area. Three consultations were made in order to determine feasibility: examining
our own space with staff, discussions with maintenance, and discussions with the Police during a
Security Assessment.
Examination 1 Staff Consultation: There is only one area (in the back) that would be feasible as an
outdoor reading area. The front green space is minimal and not deep, leaving patrons close to the
parking lot. As a relaxing reading area, it would not be effective. There is even less green space on the
sides of the building. The challenges with the back area is that it would require walking out the front or
side doors and all the way around the building to access it. This would be unsafe on one side due to the
parking lot traffic and would require a sidewalk. On the other side (the fence side) it would require
paving a walkway around the building for access. There is one emergency door in the back area, but it
would have to be converted to a non-alarmed door. To prevent theft of materials, the area would have
to be secured. Adding a security gate would cost thousands of dollars to purchase and maintain
annually. In addition, it would require a staff member to run to the other end of the building each time
the alarm sounded. And if it was a true theft, they would be gone before anything could be witnessed,
requiring the need for a security camera. There is also a concern that investing funds in this area would
be inefficient since its use would be limited to nice weather days. The most current strategic plan had
very limited interest (around three comments) regarding interest in an outdoor area.
Examination 2 Police Consultation: The Police indicated that the only way to secure the outdoor
reading area (to prevent theft of materials) would require having the outdoor reading area be
completely closed off (no exit). This would require a high wall or fence (higher than 5 feet) with a top
that is pointy, making it not scalable. They recommended talking with maintenance, because this would
make the emergency exit that leads out to the proposed outdoor reading area no longer an emergency
exit. He suggested we would have to check on fire code to see if we would need an additional
emergency exit door built to stay within code.
Examination 3 Maintenance Consultation: Maintenance indicated that if a high wall enclosed area were
to be created around the back door (to ensure theft prevention), that area would still require an exit in
case of emergency. In order for it to only be used in case of emergency, it would have to be a
magnetized gate that connects to the building’s alarm system. This would have a high cost to the
project. In addition, that is presuming that the emergency would be connected to a fire alarm. In an
active assailant situation the fire alarm may not be engaged and then the gate would not be usable as an
exit. In addition, Maintenance remarked that one of the reasons the back amphitheater is no longer
used is because the high noise levels from the industrial compressors in the HVAC units would compete
with the performers and story times. Since the feasible area for the outdoor reading area would be
even closer to the HVAC units than the amphitheaters, it calls into question whether this reading area
would be enjoyable as a relaxation, reading, or study location.
Conclusion: Given the lack of ideal outdoor options near the front door, and the concerns regarding
security and usability (noise pollution) in the back, I do not recommend pursuing the creation of an
outdoor reading area. Given the cost of the outdoor benches and the lack of data from the current
strategic plan that indicates a need for outdoor seating, I recommend not prioritizing this project in
favor of other ideas that have come out of our upcoming strategic plan.
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Background for Strategic Plan 2020-2023
- 1,400 data points were gathered across the different feedback methods. Data was then analyzed and
viewed in the context of demographic and trend statistics from identified resource documents.
-Goals and action items were derived from the data, reviewed by Library Staff and the Library Board
Strategic Planning Committee.
-Draft 3 was reviewed by the Full Library Board at the November 2019. Draft 4 is now ready for the Full
Library Board to vote on.
Goal of December 2019 Library Board Meeting: To vote to approve the Strategic Plan 2020-2023.
Board Suggested Additions to Draft 4 from November 2019 Meeting:
-Document page 3: addition of phrase “calendar year”
-Document page 5: adding language that the strategic statements will be reviewed and revised in 2020
-Document page 8: spelling out RFID
As a reminder:
Action Items –
o Many of the action items are new and came out of the feedback collected from the
community. Some action items have carried through from the previous plan because
the community still values them.
o Similar to the previous Strategic Plan, action items can evolve over time. Additionally,
we should anticipate that new action items will develop to support these main goals as
ideas occur over the life of the plan.
o A few action items are listed with planned dates of 2024/2025. This falls outside of this
Strategic Plan. This was done due to the significance of the project (as a placeholder)
and for logistics planning purposes.
Timetables –
o The timetables noted are anticipated dates and subject to change based on budget, staff
time, and other possible projects that may cause re-prioritization.
o In order to recognize the significant logistics planning necessary to execute upcoming
large projects, “logistics planning” action items have been added to the
Ownership/Timeframe Tables. These logistics action items will occur the year before
the planned project is to be executed to ensure effective project management. They
were not detailed in the main section of the Plan.
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Strategic Plan 2020-2023
Draft 4
12/17/2019
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Blank Interior Cover Page
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1
Thank you to the efforts of the Muskego Library community, board, and staff for providing tireless time,
expertise, and input into creating the 2020-2023 Strategic Plan.
Library Board Strategic Planning Committee
Gail Miles Konkel, Chair
Camille Darkow
Michelle Humphreys
Library Board
Aaron Robertson, Chair
Gail Miles Konkel, Vice-President
Jordan Jung, Treasurer
Alderman Robert Wolfe, Common Council Representative
Toni Heinowski, Muskego-Norway School District Representative
Tracy Blair
Camille Darkow
Barb Schroeder
Michelle Humphreys
Library Staff
Brittany Larson, Library Director
Elke Saylor, Head of Reference
Jane Matusinec, Circulation Supervisor
Michele Hansen, Administrative Services Assistant
Samantha Quail, Adult Services Librarian
Amanda Hyland, Young Adult and Marketing Librarian
Abby Bussen, Children’s Librarian
Heather Ziolecki, Children’s Assistant
Courtney Metko, Children’s Assistant
Jolyn Lobe, Reference Assistant
Laura Boeck, Reference Assistant
Laurie Krueger, Library Aide
Suzette Roushia, Library Aide
Jean Satorius, Library Aide
Debbie Mortenson, Library Aide
Stacy Rogowski, Library Aide
Susan Folz, Library Aide
Lois Cotton, Library Aide
Keri Bongey, Shelver
Stephanie Kinzel, Shelver
Ellie Maday, Shelver
Yvonne Olszyk, Shelver
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2
Table of Contents
Introduction……………………………………………………………………….pages 3-4
Strategic Statements………………………………………………………….page 5
Strategic Narrative……………………………………………………………..page 6
Strategic Initiative – Facility………………………………………………..pages 7-8
Strategic Initiative – Services………………………………………………pages 9-11
Strategic Initiative – Communication/Outreach………………….pages 12-13
Index A – Ownership and Timeframe Tables……………………….pages 14-21
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3
Introduction
In 2016, the Muskego Public Library adopted the 2017-2019 Strategic Plan (based on a calendar year)
with collaboration from the Library Director, Library Staff, Library Board Strategic Planning Committee,
and WiLS (a non-profit Library organization). The framework developed from this plan identified three
focused strategic initiatives: Facilities, Services, and Communication/Outreach. Given their proven
viability, the 2020-2023 Strategic Plan repeats the same framework. The Strategic Plan lists general
goals and potential action items that could help achieve these goals, all derived from patron and staff
feedback. Action items are not necessarily ranked in order of importance, and are subject to change.
Planning Process
The 2020-2023 Strategic Plan was developed through the following timeline:
Development of 2020-2023 Strategic Planning Framework: Fall-Winter 2018
Data collection phase: Winter-Summer 2019
Data analysis and report composition phase: Fall 2019
Planning development meetings with Library Staff and Strategic Planning Committee: Fall 2019
Review of draft by full Library Board: Fall 2019
Approval of 2020-2023 Strategic Plan with full Library Board: Winter 2019
Implementation start date of 2020-2023 Muskego Public Library Strategic Plan: January 1st, 2020
The data collection phase incorporated the following methods:
Community Feedback Survey: 438 respondents. The Community Feedback Survey ran May-
September 2019. It was available in electronic and print form.
Teen Survey: 269 respondents. The Teen Survey was made available at the Muskego High School
in print form during lunch periods.
Interviews and Focus Groups: 23 discussions with 82 respondents. One-on-one interviews were
carried out by the Library Director and targeted a variety of stakeholders. Focus groups were
considered a group of two or more individuals and targeted the general public as well as
focused community groups.
Community Feedback Boards: 250 respondents. Community Feedback Boards posed questions
with visual prompts and were installed in the Library for walk up feedback. Users were able to
vote on their preferences.
Testimonials: 457 respondents. Library patrons were handed a form at the service desks and
asked to provide feedback about what they love about the Library.
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4
Plan authors utilized the following resource documents for demographic, trend, and professional
expertise analysis:
2017-2019 Muskego Public Library Strategic Plan
Wisconsin Public Library Standards 6th Edition
U.S. Census Quickfacts and American Community Survey for Muskego
DPI Service Library Trends Reports
DPI State Annual Reports (2016, 2017, 2018)
2016 Muskego Public Library Survey Data
2019 Muskego Public Library Accessibility Scan
2019 Muskego Public Library Security Assessment
Strategic Plan authors made every effort to ensure all community stakeholders were represented in the
plan. The Muskego Public Library stakeholders identified for this strategic plan were:
Muskego Public Library Staff
Muskego Public Library Board
Friends of the Muskego Public Library
Adults
Teens (12-18)
Children (0-11)
Senior Citizens and Senior Living Residences
Muskego Businesses and Chamber of Commerce
Muskego-Norway School District
Community Daycares
City of Muskego Staff
Muskego Common Council
Bridges Library System Staff
Neighboring Libraries
Non-profit groups
Patrons with Special Needs
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5
Strategic Statements
Library Mission Statement: Ideas. Information. Community.
Library Vision: The Muskego Public Library strives to retain its status as a community focal point for idea
exchange, information access, and community gathering. The Library’s collaborative team commits itself
to ensuring availability of superior materials, services, and staff expertise.
Library Commitments & Values: We believe these values will drive our culture, priorities, and
community-focused decisions.
Service to community –We function to serve the needs of a strong and diverse community.
Accessibility –Our materials and services are open and available to a diverse population.
Positive user experience –We strive for patron enrichment through superior library materials
and services, anticipating our patrons’ current and future needs.
Continuous improvement –We never stop looking for ways to innovate and adapt how the
library delivers services to the community.
Director’s Note: The strategic statements were not targeted for revision as part of the 2019 strategic
planning process. They will be reviewed in 2020 as part of the 2020 Action Plan
.
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6
Strategic Narrative
Demographic and Trend Analysis
Context is essential when interpreting data. Historical usage and patron perceptions of the library
helped ground the data the plan authors reviewed. Data analysis of key resource documents created the
following observations:
Muskego Public Library patron visits are trending up since 2014. In 2018, the Library enjoyed a
nine year high.
The 2018 circulation of physical materials recorded the highest number since 2009.
Program attendance is trending up. In 2018, Muskego Public Library program visits topped those
of almost a decade ago.
Electronic content usage continues to increase every year.
Surveyed patrons frequent the Muskego Public Library for many reasons. Checking out materials
for entertainment and learning rated the highest.
Surveyed patrons feel strongly that the Muskego Public Library is important, offers valuable
services for children, provides access to needed information, and is effective at promoting
literacy and a love of reading.
Plan Duration
As stated in the Introduction (page 3), the planning and execution phases of the entire strategic planning
process began in Fall 2018 and will end January 1st, 2020. This process included over a year of planning,
data collection, data analysis, and report building. At the end, over 1,400 interactions with community
members were recorded. Because of the length of time necessary to run a strategic planning process,
the onset began only two years after the last strategic planning period. Staff recognized the short
window as too close of a turnaround time for staff efforts, for the age of the data, and for the feedback
fatigue created from persistent inquiry into the community. As a result, the Library Director
recommended that the next strategic plan be a four year plan instead of the previous three year plan to
create adequate spacing and separation. Plan authors conducted a load balance to determine if there
was sufficient strategic initiatives to sustain a four year plan and the results confirmed that a four year
plan would be successful.
Plan Progress
Each year, an Action Plan will be created and approved by the Library Board. It will detail action items
drawn from the strategic plan, with attention paid to balancing funding and staff capacity across the
timeframe. Special prioritization will place time sensitive or high community interest initiatives earlier in
the plan. At the end of each year, the Library Director will report on the status of the annual Action
Plan’s progress.
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7
Strategic Initiative - Facility
In 2019, the Community Feedback Survey reported strong agreement from respondents that the Library
provided clean and appealing facilities and represented a safe, community gathering place. Continual
efforts must be made to manage and care for the building as it is a public space that is so heavily used
(142,000 visitors in 2018). Facilities should be welcoming, well-maintained, and accessible to all, utilizing
good quality resources to achieve these objectives.
The survey asked respondents to prioritize possible improvements to the Library’s physical space.
Updating the Young Adult area received the highest overall priority rating.
Goals and Potential Action Items
Update the Muskego Public Library facility to improve functionality for patrons and staff, by
establishing ongoing maintenance directives for the building’s interior and exterior.
Young Adult area redesign
Offer a water filling station
Construct outdoor storage shed for cold storage (2024)*
Replace library roof (2025)
Replace carpeting in the library proper (reference/computer area, Great Room, adult stacks)
Replace carpeting in circulation area
Reconstruct parking lot and improve entrance off Janesville (2024/2025)
Library concrete repair to improve access (cracks and cross slope) (2024)
Build an external maintenance door to connect rear interior HVAC controls to exterior units
Maintenance on outdoor lampposts (2025)
Investigate buckthorn eradication project along back fence (2025)
Implement general landscaping renewal
*Action items with dates next to them fall outside of the Plan’s 4-year timeframe. These projects were included as a planning
reminder due to their logistics and/or cost significance.
Improve the quality and access to Muskego Public Library facilities to improve the patron experience.
Consider aesthetic, comfort, and universal design.
Update all library restrooms (public and staff) to improve condition and accessibility
Improve aesthetics, comfort, and access in library study rooms
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8
Improve lighting
Continue replacement of furniture to improve comfort, accessibility, and electric needs (technology and
lighting)
Build a garden wall in the Great Room (2025)
Investigate creation of more study rooms
Replace Library Board room furniture
Replace meeting room chairs
Resolve 2019 Accessibility Scan non-capital action items
Introduce infrastructure changes leading to increased staff efficiencies and/or improved patron
service levels.
Radio Frequency Identification (RFID) implementation
Redesign Circulation desk to accommodate new technologies, products, modern work processes, and
access
Reference desk redesign to support superior customer service, security, and accessibility
Investigate addition of drive-up book drop and holds window
Implement improved wayfinding signage throughout the interior and exterior of the building
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9
Strategic Initiative – Services
The Muskego Public Library provides a wide variety of services utilized by an equally wide variety of
patrons. Patrons reported their top three service reasons for visiting the Muskego Public Library in the
last six months: checking out materials for entertainment or to learn about a topic, attending a story
time or family programming, and/or asking library staff an information question.
The survey asked respondents to prioritize possible service improvements for the Muskego Public
Library. Expanding services to senior residences received the highest overall priority ranking.
Goals and Potential Action Items
Place strong focus on programs and resources for children, especially related to early literacy.
Offer year-round story times for a variety of age groups
Pilot an afternoon story time one day a week
Provide programming for school-aged children with a focus on STEAM (Science, Technology,
Engineering, Arts, Mathematics) concepts
Investigate recording copyright and privacy friendly children’s story times to post on Facebook
Continue categorization of children’s collection to align with school libraries
Provide engaging services and programming to attract young adults. Enhance Library potential as a
study and collaborative learning center for teens.
Implement structured plan for continual young adult feedback
Offer programming incorporating STEAM concepts for young adults
Develop innovative and appealing programming, plus enhance existing services, for a wide range of
adults.
Explore new programming and outreach ideas for seniors
Investigate bringing in a spotlight speaker annually (known locally)
Increase the amount of hands-on adult programming offered (craft, arts, and activities)
Investigate offering a Winter’s Market (Indoor Farmer’s Market)
Work with community partners to consider offering a parent education workshop series
Offer Saturday afternoon movie events (with food)
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Investigate developing a patron and staff skills program on Overdrive/Libby
Create programming targeted towards patrons in their 20s-30s
Investigate recording adult library programs and post on website/social media
Develop all staff by providing access to high-quality professional development and continuing
education opportunities.
Reference staff receive expert training on Overdrive/Libby
Establish proactive reference training for reference staff
Introduce regular circulation staff meetings and training
Provide annual staff training sessions
Provide access to memberships in professional organizations
Provide access to online and offsite training
Develop Muskego Public Library Board Trustee training module
Build privacy and confidentiality training module for staff, volunteers, and trustees
Develop an onboarding orientation program for new employees
Build an inclusive services and ability awareness training module for staff
Engage well-trained staff to grow and maintain a balanced and relevant collection in a variety of
formats, print and otherwise. An ever-evolving collection serves to educate, enrich, and entertain
patrons of all ages. We consistently explore innovative materials to meet the need of the public.
Routinely assess and remove outdated materials to keep the collection up to date
Utilize professional literature as purchasing aids to provide a well-rounded and current collection
Research current and upcoming technology formats to provide the most up-to-date materials to reflect
user needs
Analyze circulation trends to identify borrowing habits and provide relevant collections
Regularly update the online catalog through record creation from new purchases
Process new materials to allow for shelf-ready status
Reduce local holds by establishing purchasing thresholds for popular items
Work on mobile app development planning with Bridges System
Page 13 of 25
Action: 2020-2023 Strategic Plan
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11
Advocate at Bridges Library System level for expanding Wisconsin Public Library Collection holdings
(Overdrive/Libby ebooks and audio books) and increasing funding to the Advantage program to reduce
hold list at a local level.
Analyze how Muskego Public Library services reach our patrons. Reduce or remove barriers to
Muskego Public Library services access.
Investigate updating and expanding assistive technology offered
Investigate making one study room available for reservations
Review all Muskego Public Library fees
Review Department of Public Instruction (DPI) WI Public Library Standards and work to meet relevant
objectives
Investigate offering online chat reference through instant messaging platform
Explore creation of a Community Corner (drop off donation site for patrons)
Evaluate Interlibrary Loan (ILL) processes
Investigate in partnership with the Bridges Library System video tutorials on Overdrive, Libby, online
catalog, online card account for patrons
Review Muskego Public Library fine structure and loan periods
Investigate grace period for fines and/or additional fine forgiveness days
Investigate accepting credit card/debit cards for payment transactions at service desks
Page 14 of 25
Action: 2020-2023 Strategic Plan
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12
Strategic Initiative – Communications and Outreach
Consistent and widespread communications and outreach remain essential to ensuring awareness of
Muskego Public Library resources and services. The Communication and Marketing Plan is a supporting
strategic document that provides a framework for this area. Community feedback and staff observations
developed the below recommendations, to face the challenges of communicating to a wide variety of
ever changing information platforms and perform outreach to an evolving community.
Respondents in focus groups placed great value in the specialized print calendars designed each month.
Texting and email notifications were also considered priority methods of communication.
Goals and Potential Action Items
Increase awareness and communication regarding Muskego Public Library resources, services,
programs, and opportunities.
Implement a welcome package for new Muskego Public Library card holders with potential tour
Increase awareness and visibility of Muskego Public Library email communications
Update Communication and Marketing Plan to support the 2020-2023 Strategic Plan
Explore cost and potential effectiveness of a library oriented mailer
Investigate creating library commercials for airing at high school events as well as on social media
Create library advertising corners within each public meeting room
Implement texting for library communications where possible
Investigate smartphone calendar and text reminder features
Revise Muskego Public Library brochure
Investigate Muskego Magazine advertising and other external print advertising opportunities
Evaluate quality of overdue notices in all formats (print, email, and recordings)
Strategize new ways to increase visibility of databases and other online resources
Review all Muskego Public Library Board Policies and Bylaws and identify gaps
Review, update, and train on all Muskego Public Library emergency procedures
Identify community events to promote Muskego Public Library services
Improve patron feedback processes (i.e. upgrade comment card box, create online forms for feedback
and meeting room requests)
Review records retention schedule
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Action: 2020-2023 Strategic Plan
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Adopt a technology plan
Investigate what website analytics are available to better support patrons
Collect data and develop 2024-2027 Strategic Plan
Collaborate and build partnerships with schools, non-profits, businesses, organizations, and
community groups to expand service capacities and increase engagement with the Library.
Evaluate reach and service of deposit collections
Offer staff training series with availability to local businesses and non-profits
Review data from 2035 City of Muskego Comprehensive Plan and evaluate Library intersection points
Continue school visits at public and parochial schools
Promote Muskego Public Library services through collaboration with community businesses such as
daycare centers, medical providers, and senior living facilities
Collect data and develop 2024-2027 Strategic Plan
Increase Muskego Public Library advocacy and secure funding resources to maintain desired service
levels.
Support Friends in developing a Membership Campaign
Support Friends in developing fundraiser planning
Create a recognition platform for local businesses who donate
Build a grant/donor spreadsheet tracker
Communicate the value and needs of the Muskego Public Library to the Muskego Common Council,
other elected officials, and the public
Encourage Muskego Public Library staff and Muskego Public Library Board Trustees participate in
legislative advocacy events
Continue to apply for grants to support additional services and programs
Explore the possibility of a library foundation structure to support the Muskego Public Library
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Action: 2020-2023 Strategic Plan
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Index A: Ownership and Timeframe Tables
Ownership and Timeframe Tables are grouped by the three strategic initiatives of Facilities, Services,
and Communication/Outreach. The tables were meant as a planning tool to help ensure that it was
feasible to run a four year plan based on the feedback and data collected. They are not organized by
goal or in order of importance, but instead by potential year of implementation. The timeframes are
estimates and subject to change based on funding, staff time, feasibility, and other external factors.
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Action: 2020-2023 Strategic Plan
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Table 1: Ownership and Timeframe Table – Facility
Action Item Action Owner Timeframe
Improve aesthetics, comfort, and access in
library study rooms
Library Director, Administrative Services
Assistant
2020
Improve lighting Library Director, Administrative Services
Assistant
2020
Investigate creation of more study rooms Library Director, Administrative Services
Assistant
2021
Implement general landscaping renewal Library Director, Administrative Services
Assistant
2021
Resolve 2019 Accessibility Scan non-capital
action items
Library Director 2020
Logistics planning for main area recarpeting
(quotes, project timeline, staff needs,
collection relocation)
Library Director, Administrative Services
Assistant; Head of Reference
2020
Logistics planning for reference desk
redesign (design, company selection, quotes,
project timeline)
Head of Reference, Library Director 2020
Logistics planning for RFID implementation
(project timeline, staff needs, quotes)
Library Director, Circulation Supervisor 2020
Logistics planning of Young Adult Area
redesign (design, company selection, quotes,
project timeline)
Young Adult & Marketing Librarian 2020
Investigate initial estimates and design for
library restroom renovations and water
filling stations
Library Director, Administrative Services
Assistant
2020
Logistics planning of external maintenance
door to connect access to rear interior HVAC
controls to exterior units (quotes, feasibility)
Library Director, Administrative Services
Assistant
2020
Investigate addition of drive-up book drop
and holds window
Library Director, Administrative Services
Assistant
2021
Replace carpeting in library proper
(reference/computer area, Great Room,
adult stacks)
Library Director, Administrative Services
Assistant
2021
Young Adult area redesign Young Adult & Marketing Librarian 2021
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Action: 2020-2023 Strategic Plan
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Table 1: Ownership and Timeframe Table – Facility (continued)
Action Item Action Owner Timeframe
RFID implementation Library Director, Circulation Supervisor 2022
Redesign circulation desk to accommodate
new technologies, products, modern work
processes, and access
Circulation Supervisor 2022
Replace carpeting in circulation area Library Director, Administrative Services
Assistant
2022
Update all library restrooms (public and
staff) to improve condition and accessibility
Library Director, Administrative Services
Assistant
2023
Offer a water filling station Library Director, Administrative Services
Assistant
2023
Continue replacement of furniture to
improve comfort, accessibility, and electric
needs (technology and lighting)
Adult Services Librarian 2023
Build an external maintenance door to
connect rear interior HVAC controls to
exterior units
Library Director, Maintenance 2023
Replace meeting room chairs Adult Services Librarian 2023
Replace Library Board room furniture Adult Services Librarian 2023
Implement improved wayfinding signage
throughout the Library interior and exterior
Library Director, Administrative Services
Assistant
2024
Construct outdoor storage shed for cold
storage
Library Director, Maintenance 2024
Library concrete repair to improve access
(cracks and cross slope)
Library Director, DPW 2024
Reconstruct parking lot and improve
entrance off Janesville
Library Director, DPW 2024 / 2025
Replace library roof Library Director, Maintenance 2025
Build a garden wall in the Great Room Library Director, Administrative Services
Assistant
2025
Maintenance on outdoor lampposts Library Director, Administrative Services
Assistant
2025
Investigate buckthorn eradication project
along back fence
Library Director, Administrative Services
Assistant
2025
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Action: 2020-2023 Strategic Plan
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Table 2: Ownership and Timeframe Table – Services
Action Item Action Owner Timeframe
Increase the amount of hands-on adult programming offered
(craft, arts, and activities)
Head of Reference 2020
Investigate making one study room available for reservations Head of Reference 2020
Reduce local holds by establishing purchasing thresholds for
popular items
Adult Services
Librarian
2020
Investigate developing a patron and staff skills program on
Overdrive/Libby
Adult Services
Librarian
2020
Reference staff receive expert training on Overdrive/Libby Adult Services
Librarian, all
Reference Staff
2020
Implement structured plan for continual young adult feedback Young Adult &
Marketing Librarian
2020
Investigate offering online chat reference through instant
messaging platform
Head of Reference 2020
Explore creation of a Community Corner (drop off donation site
for patrons)
Reference Assistant
(FT)
2020
Investigate in partnership with the Bridges Library System video
tutorials on Overdrive, Libby, online catalog, online card account
for patrons
Adult Services
Librarian, Young
Adult & Marketing
Librarian
2020
Introduce regular circulation staff meetings and training Circulation Supervisor 2020
Work on mobile app development planning with Bridges System Library Director 2020
Investigate grace period for fines and/or additional fine
forgiveness days
Circulation Supervisor 2020
Investigate recording copyright and privacy friendly children’s
story times to post on Facebook
Children’s Librarian,
Children’s Assistants
2021
Investigate accepting credit card/debit cards for payment
transactions at service desks
Library Director,
Administrative
Services Assistant
2020
Investigate updating and expanding assistive technology offered Adult Services
Librarian
2021
Pilot an afternoon story time one day a week Children’s Librarian,
Children’s Assistants
2021
Offer Saturday afternoon movie events (with food) Adult Services
Librarian
2021
Review all Muskego Public Library fees Library Director 2021
Evaluate Interlibrary Loan (ILL) processes Reference Assistant
(FT)
2021
Review Muskego Public Library fine structure and loan periods Circulation Supervisor 2021
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Action: 2020-2023 Strategic Plan
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Table 2: Ownership and Timeframe Table – Services (continued)
Action Item Action Owner Timeframe
Investigate bringing in a spotlight speaker annually (known
locally)
Head of Reference 2022
Investigate offering a Winter’s Market (Indoor Farmer’s Market) Head of Reference,
Adult Services
Librarian
2022
Explore new programming and outreach ideas for seniors Adult Services
Librarian
2022
Work with community partners to consider offering a parent
education workshop series
Head of Reference 2023
Review Department of Public Instruction (DPI) WI Public Library
Standards and work to meet relevant objectives
Library Director 2023
Establish proactive reference training for reference staff Head of Reference 2023
Develop Muskego Public Library Board Trustee training module Library Director 2023
Investigate recording adult library programs and post on
website/social media
Head of Reference,
Adult Services
Librarian
2023
Build privacy and confidentiality training module for staff,
volunteers, and trustees
Library Director,
Head of Reference,
Circulation Supervisor
2023
Develop an onboarding orientation program for new employees Library Director,
Head of Reference,
Circulation Supervisor
2023
Build an inclusive services and ability awareness training module
for staff
Library Director,
Head of Reference,
Circulation Supervisor
2023
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Action: 2020-2023 Strategic Plan
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Table 2: Ownership and Timeframe Table – Services (continued)
Action Item Action Owner Timeframe
Offer year-round story times for a variety of age groups Children’s Librarian,
Children’s Assistants
Ongoing
Provide programming for school-aged children with a focus on
Science, Technology, Engineering, Arts, and Mathematics
(STEAM) concepts
Children’s Librarian,
Children’s Assistants
Ongoing
Offer programming with STEAM concepts for young adults Young Adult &
Marketing Librarian
Ongoing
Create programming targeted towards patrons in their 20s-30s Head of Reference,
Adult Services
Librarian
Ongoing
Provide annual staff training sessions Library Director Ongoing
Provide access to memberships in professional organizations Library Director Ongoing
Provide access to online and offsite training Library Director Ongoing
Routinely assess and remove outdated materials to keep the
collection up to date
Librarians Ongoing
Utilize professional literature as purchasing aids to provide a
well-rounded and current collection
Librarians Ongoing
Research the current and upcoming technology formats to
provide the most up to date materials to reflect user needs
Librarians Ongoing
Analyze circulation trends to identify borrowing habits and
provide relevant collections
Librarians Ongoing
Regularly update the online catalog through record creation
from new purchases
Librarians Ongoing
Process new materials to allow for shelf-ready status Library Aides Ongoing
Continue categorization of children’s collection to align with
school libraries
Children’s Librarian,
Children’s Assistants
Ongoing
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Action: 2020-2023 Strategic Plan
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Table 3: Ownership and Timeframe Table – Communication/Outreach
Action Item Action Owner Timeframe
Update Communication and Marketing
Plan to support the 2020-2023 Strategic
Plan
Library Director, Young Adult and
Marketing Librarian
2020
Increase awareness and visibility of
Muskego Public Library email
communications
Circulation Supervisor 2020
Evaluate reach and service of deposit
collections
Reference Assistant (PT) 2020
Implement texting for library
communications where possible
Library Director 2020
Review all Muskego Public Library Board
Policies and Bylaws and identify gaps
Library Director; Library Board 2020
Review, update, and train on all Muskego
Public Library emergency procedures
Library Director 2020
Build a grant/donor spreadsheet tracker Administrative Services Assistant 2020
Support Friends in developing fundraiser
planning
Library Staff 2020
Improve patron feedback processes (i.e.
upgrade comment card box, create
online forms for feedback and meeting
room requests)
Administrative Services Assistant 2020
Review records retention schedule Administrative Services Assistant 2020
Review strategic statements for
improvement: mission, vision, values
Library Director 2020
Implement a welcome package for new
Muskego Public Library card holders with
potential tour
Circulation Supervisor 2021
Create library advertising corners within
each public meeting room
Administrative Services Assistant 2021
Evaluate quality of overdue notices in all
formats (print, email, and recordings)
Circulation Supervisor 2021
Support Friends in developing
Membership Campaign
Library Director 2021
Review data from 2035 City of Muskego
Comprehensive Plan and evaluate Library
intersection points
Library Director 2021
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Action: 2020-2023 Strategic Plan
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21
Table 3: Ownership and Timeframe Table – Communication/Outreach (continued)
Action Item Action Owner Timeframe
Explore cost and potential effectiveness
of a library oriented mailer
Administrative Services Assistant 2022
Investigate smartphone calendar and text
reminder features
Library Director 2022
Revise Muskego Public Library Brochure Young Adult & Marketing Librarian 2022
Create a recognition platform for local
businesses who donate
Library Director 2022
Investigate creating library commercials
for airing at high school events as well as
on social media
Young Adult & Marketing Librarian 2023
Investigate Muskego Magazine
advertising and other external print
advertising opportunities
Administrative Services Assistant 2023
Strategize new ways to increase visibility
of databases and other online resources
Head of Reference 2023
Offer staff training series with availability
to local businesses and non-profits
Administrative Services Assistant,
Chamber
2023
Adopt a technology plan Library Director 2023
Collect data and develop 2024-2027
Strategic Plan
Library Director, Administrative
Services Assistant
2023
Explore the possibility of a library
foundation structure to support the
Muskego Public Library
Library Director 2023
Communicate the value and needs of the
Muskego Public Library to the Muskego
Common Council, other elected officials,
and the public
Library Director Ongoing
Encourage Muskego Public Library staff
and Muskego Public Library Board
Trustees participate in legislative
advocacy events
Library Director, Library Board Ongoing
Continue to apply for grants to support
additional services and programs
Library Staff; Friends of the Library Ongoing
Continue school visits at public and
parochial schools
Young Adult & Marketing Librarian,
Children’s Librarian, Children’s
Assistants
Ongoing
Promote library services through
collaboration with community businesses
such as daycare centers, medical
providers, and senior living facilities
Library Staff Ongoing
Identify community events to promote
Muskego Public Library services
Library Staff Ongoing
Page 24 of 25
Action: 2020-2023 Strategic Plan
Packet Page 45
22
Page 25 of 25
Action: 2020-2023 Strategic Plan
Packet Page 46
2020 Action Plan
Facility – Strategic Initiative
GOALS AND ACTION ITEMS
Update the Muskego Public Library facility to improve functionality for patrons and staff, by
establishing ongoing maintenance directives for the building’s interior and exterior.
o Logistics planning for main area recarpeting (quotes, project timeline, staff needs,
collection relocation)
o Logistics planning of Young Adult Area redesign (design, company selection, quotes,
project timeline)
o Logistics planning of external maintenance door to connect access to rear interior HVAC
controls to exterior units (quotes, feasibility)
o Evaluate effectiveness of wayfinding signage (external and internal) to determine ways
to improve patron experience
o Explore low budget ways to refresh existing bathrooms
o Assess shelving usage in Media and Adult Fiction Area, restructure as collection
demands
Improve the quality and access to Muskego Public Library facilities to improve the patron
experience. Consider aesthetic, comfort, and universal design.
o Investigate initial estimates and design for library restroom renovations and
water filling stations
o Improve aesthetics, comfort, and access in library study rooms
o Improve lighting
o Resolve 2019 Accessibility Scan non-capital action items
Introduce infrastructure changes leading to increased staff efficiencies and/or improved
patron service levels.
o Logistics planning for RFID (Radio Frequency ID) implementation (project timeline, staff
needs, quotes)
o Logistics planning for reference desk redesign (design, company selection, quotes,
project timeline)
Page 1 of 4
Discussion/Action: 2020 Action Plan
Packet Page 47
Services – Strategic Initiative
GOALS AND ACTION ITEMS
Place strong focus on programs and resources for children, especially related to early literacy.
o Offer year-round story times for a variety of age groups
o Provide programming for school-aged children with a focus on Science, Technology,
Engineering, Arts, and Mathematics (STEAM) concepts
o Continue categorization of children’s collection to align with school libraries
o Include technology in storytime programming
Provide engaging services and programming to attract young adults. Enhance Library potential
as a study and collaborative learning center for teens.
o Implement structured plan for continual young adult feedback
o Offer programming with STEAM concepts for young adults
o Analyze data from Young Adult Needs Assessment
Develop innovative and appealing programming, plus enhance existing services, for a wide
range of adults.
o Increase the amount of hands-on adult programming offered
(craft, arts, and activities)
o Create programming targeted towards patrons in their 20s-30s
o Explore virtual reality technology for programming opportunities
o Explore creating a lecture series
o Investigate potential expansion of deposit collections to additional senior living facilities
o Explore homebound delivery services
Develop all staff by providing access to high-quality professional development and continuing
education opportunities.
o Investigate developing a patron and staff skills program on Overdrive/Libby
o Reference staff receive expert training on Overdrive/Libby
o Introduce regular circulation staff meetings and training
o Provide annual staff training sessions
o Provide access to memberships in professional organizations
o Provide access to online and offsite training
Engage well-trained staff to grow and maintain a balanced and relevant collection in a variety
of formats, print and otherwise. An ever-evolving collection serves to educate, enrich, and
entertain patrons of all ages. We consistently explore innovative materials to meet the need
of the public.
o Routinely assess and remove outdated materials to keep the collection up to date
o Analyze circulation trends to identify borrowing habits and provide relevant collections
Page 2 of 4
Discussion/Action: 2020 Action Plan
Packet Page 48
o Utilize professional literature as purchasing aids to provide a well-rounded and current
collection
o Research the current and upcoming technology formats to provide the most up to date
materials to reflect user needs
o Regularly update the online catalog through record creation from new purchases
o Process new materials to allow for shelf-ready status
o Investigate future of audio book formats (CD vs PlayAways vs Other) to determine best
option for patron experience
Analyze how Muskego Public Library services reach our patrons. Reduce or remove barriers to
Muskego Public Library services access.
o Investigate making one study room available for reservations
o Reduce local holds by establishing purchasing thresholds for popular items
o Investigate offering online chat reference through instant messaging platform
o Explore creation of a Community Corner (drop off donation site for patrons)
o Investigate in partnership with the Bridges Library System video tutorials on Overdrive,
Libby, online catalog, online card account for patrons
o Work on mobile app development planning with Bridges System
o Investigate grace period for fines and/or additional fine forgiveness days
o Investigate accepting credit card/debit cards for payment transactions at service desks
Page 3 of 4
Discussion/Action: 2020 Action Plan
Packet Page 49
Communication and Outreach – Strategic Initiative
GOALS AND ACTION ITEMS
Increase awareness and communication regarding Muskego Public Library resources, services,
programs, and opportunities.
o Update Communication and Marketing Plan to support the 2020-2023 Strategic Plan
o Increase awareness and visibility of Muskego Public Library email communications
o Implement texting for library communications where possible
o Review all Muskego Public Library Board Policies and Bylaws and identify gaps
o Review, update, and train on all Muskego Public Library emergency procedures
o Improve patron feedback processes (i.e. upgrade comment card box, create online
forms for feedback and meeting room requests)
o Review records retention schedule
o Evaluate additional ways to market adult movie and documentary screenings
o Investigate ways to have the library’s program notifications become text notifications
through Civic Plus
o Assess how to digitize and send Muskego Public Library historical newspaper holdings to
State Historical Society
o Review strategic statements for improvement: mission, vision, values
Collaborate and build partnerships with schools, non-profits, businesses, organizations, and
community groups to expand service capacities and increase engagement with the Library.
o Evaluate reach and service of deposit collections
Increase Muskego Public Library advocacy and secure funding resources to maintain desired
service levels.
o Build a grant/donor spreadsheet tracker
o Support Friends in developing fundraiser planning initiatives
o Follow and remain involved with the Public Library System Redesign Process
o Work with the Friends to investigate an appropriate planned giving opportunity
o Library staff and Library Board Trustees participate in legislative advocacy events
Page 4 of 4
Discussion/Action: 2020 Action Plan
Packet Page 50